Privacy Policy

Information you give us. When you submit a quote or contact form, we collect your name, phone number, email address, property address (street, city, state, ZIP), the service you are interested in, and any message you write. If you call, text or email us, we also keep that communication.

Information collected automatically. When you visit the site we and our service providers may collect your IP address, browser and device type, pages viewed, referring website, and marketing parameters in the URL (such as UTM tags, gclid or fbclid). This is gathered through cookies and similar technologies.

• To respond to your request, schedule estimates and provide our masonry, hardscaping, tile and waterproofing services.
• To manage leads and customer relationships in our CRM.
• To measure site performance and the effectiveness of our advertising.
• To prevent spam, fraud and abuse of our forms.
• To comply with legal obligations.

We use Google Tag Manager to load analytics and advertising tools, which may include Google Analytics 4, Google Ads and the Meta (Facebook) Pixel. These tools set cookies (for example _fbp and _fbc) that help us understand how visitors use the site and measure ad results.

When you submit a form, we may also send a conversion event to Meta through its Conversions API. Personal details in that event, such as email, phone and location, are hashed on our server before being sent, together with technical data such as IP address and browser type.

You can control cookies in your browser settings, opt out of Google Analytics with the Google Analytics opt-out add-on, and manage ad preferences at Google Ad Settings and Meta Ad Settings.

We do not sell your personal information. We share it only with providers that help us operate, such as:

• Email delivery (Resend) and our CRM (LeadConnector / GoHighLevel) to receive and manage your request.
• Cloudflare Turnstile, to protect our forms from bots.
• Google and Meta, for analytics and advertising measurement as described above.
• Mapping and social content providers whose content is embedded on the site.

We may also disclose information when required by law or to protect our rights, property or safety.

We keep personal information only as long as needed to handle your request, provide services, keep business records and meet legal requirements. We use reasonable technical and organizational measures to protect it, but no method of transmission or storage is completely secure.

You may ask us to access, correct or delete the personal information we hold about you, or to stop marketing communications, by contacting us at sales@blumasonry.com. Depending on where you live, you may have additional rights under applicable state privacy laws. We will not discriminate against you for exercising them. Reply STOP to any text message to opt out of texts.

Our site is intended for adults and is not directed to children under 13. We do not knowingly collect information from children.

We may update this policy from time to time. The “Last updated” date above shows when it was last revised, and changes take effect when posted.

Blu Masonry Inc.
43 Lupine Rd, Andover, MA 01810
Phone: (781) 627-6235
Email: sales@blumasonry.com